The Canton Charge, powered by the Cleveland Cavaliers, and Sugardale today announced a multiyear sponsorship agreement for the company’s logo to appear on Charge player uniforms beginning in the 2018-19 season. The two Ohio-based organizations made the announcement today at Fresh Mark headquarters in Massillon, Ohio.
“From Cleveland to Canton and across Northeast Ohio, it’s important to team up with companies that share the same commitment and connection to the community that we proudly call home,” said Cavaliers and Quicken Loans Arena CEO Len Komoroski. “Sugardale’s values, drive for success and community purpose in Canton align perfectly with who we are and we couldn’t be more proud to wear their logo on our uniforms.”
“Our company has a dedicated workforce, a major production facility and thousands of loyal Sugardale supporters all based in Canton, said Tim Cranor, COO and President of Fresh Mark, owner and distributor of Sugardale products. “The city of Canton is part of who we are, and we couldn’t be more thrilled to partner with an organization that shares our same passion for the city we both call home. We’re excited for this opportunity to make our partnership with the Charge even stronger.”
“The Charge are one of our model NBA G League franchises and are visible proof that big success can come from smaller markets with strong communities,” said NBA G League President Malcolm Turner. “We are happy that an established and well-respected company like Sugardale recognizes the opportunities that lie in Canton and with our ever-growing league.”
The Charge home uniforms will feature the Sugardale oval logo below the numbers in a white silhouette with the wine jersey background. The Charge road uniform will feature the Sugardale oval logo silhouette in their bold red with the white jersey as the background.
“This partnership is a natural fit with the family fun and entertainment we provide families at the Civic Center and the joy Sugardale provides at stadiums and in homes all over the country,” said Charge SVP/COO Mike Levy. “We are entering our eighth season as part of the community here and having a 100-year institution like Sugardale by our side now gives us an excellent opportunity to deepen our roots in Stark County.”
The Charge have been refining top talent on and off the court in Canton as part of the NBA G League since the 2011-12 season. The partnership is the first of its kind for Canton and a record 21 of the 27 teams in the NBA G League will have jersey partnerships this season.
Founded in Canton, Sugardale has been serving their premium products to families both around the corner and around the globe since 1920. Now with three Ohio-based production facilities and a distribution center all located within 45 miles of one another, Sugardale has grown from its origins in Northeast Ohio into a nationwide supplier ready to serve customers for the next 100 years. This partnership adds another global platform to Sugardale’s presence in stadiums and extensive support of Ohio sports. Hundreds of thousands of fans each year enjoy Sugardale hot dogs while cheering on the Cavs, Pro Football Hall of Fame, Cleveland Indians, Ohio State Buckeyes, and Columbus Clippers.
For Charge Nation Memberships, group outings, game day promotions and up-to-date information, head to CantonCharge.com or call 866-444-1944. The Canton Charge are part of the Cleveland Cavaliers and Quicken Loans Arena organization and are also owned by a group led by Cavaliers Chairman and Quicken Loans Founder and Chairman Dan Gilbert. The group also owns and operates the Cleveland Monsters of the American Hockey League, who play their games at Quicken Loans Arena in downtown Cleveland.
Fans can stay up-to-date on team news by following the team at: @CantonCharge on Twitter at www.twitter.com/CantonCharge and on Facebook at www.facebook.com/CantonCharge. Fans can download the new Canton Charge App on their smartphone via the iTunes Store or Google Play Store.